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Use Cases

Drive profitable growth by expanding your product range and capturing incremental revenue using your existing websites and audiences to power strategic expansion.

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The Marketplacer Advantage

Why a Marketplace Strategy
Better distribution

Reduce Complexity of the distribution of physical products.

Less inventory
No Need To Stock Inventory.
Endless aisles
Decrease complexity of new commerce category addition.
Flexible catalog
Create a flexible catalog by seamlessly incorporating commission-based and dropship products with your first party products.
Accelerate customer expectations
Dynamically add products, suppliers and inventory that align with your brand promise and accelerating customer expectations.
Identify sellers and distributors
Identify sellers and distributors to tap into latent demand in your loyal customer base while attracting new audiences with an expanded offering.

Why a Marketplace?

Ever since there’s been anything to sell, there’s been a marketplace. A place for sellers to gather, and for buyers to compare what’s on offer and make their selections.

Then life – and commerce – went online. But no matter how things have changed, online marketplaces still provide customers with one easy, convenient destination to compare a wide choice of offerings from an incredible variety of curated sellers.

How to Win With a
Marketplace Strategy

Endless aisles

Create a customer-centric endless aisle by offering a broad assortment of products that never run out of stock.

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Range Extension

Become a customer-centric shopping destination by offering new products and ranges, without the risk and cost of managing inventory.

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Category testing

Introduce and experiment with new products, categories, sellers and verticals, without inertia.

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Creating communities

Build a community of growth and increasing value.

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Use Marketplacer tools to identify, recognize, and reward high value shoppers and sellers.

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