Why a Marketplace Strategy?
Drive profitable growth by expanding your product range and capturing incremental revenue using your existing websites and audiences to power strategic expansion.
The Marketplacer Advantage
Better distribution
Reduce Complexity of the distribution of physical products.
Less inventory
Endless aisles
Flexible catalog
Accelerate customer expectations
Identify sellers and distributors
Why a Marketplace?
Ever since there’s been anything to sell, there’s been a marketplace. A place for sellers to gather, and for buyers to compare what’s on offer and make their selections.
Then life – and commerce – went online. But no matter how things have changed, online marketplaces still provide customers with one easy, convenient destination to compare a wide choice of offerings from an incredible variety of curated sellers.
How to Win With a
Marketplace Strategy
Endless aisles
Create a customer-centric endless aisle by offering a broad assortment of products that never run out of stock.
Range Extension
Become a customer-centric shopping destination by offering new products and ranges, without the risk and cost of managing inventory.
Category testing
Introduce and experiment with new products, categories, sellers and verticals, without inertia.
Omnichannel
Deliver the best in-store and online experience on a single marketplace platform.
Loyalty
Use Marketplacer tools to identify, recognize, and reward high value shoppers and sellers.
