At a very basic level, a marketplace platform allows a seller and buyer to connect under a marketplace brand or business. Online, it’s a virtual space where sellers can display their product and/or service and where buyers can directly connect with sellers, finding what they need when they need it. A marketplace platform is the conduit for the business transaction, from start to finish, enabling a seamless user experience for both the seller and the buyer, ensuring minimal friction and maximum opportunities for success.
At a very basic level, a marketplace platform allows a seller and buyer to connect under a marketplace brand or business. Online, it’s a virtual space where sellers can display their product and/or service and where buyers can directly connect with sellers, finding what they need when they need it. A marketplace platform is the conduit for the business transaction, from start to finish, enabling a seamless user experience for both the seller and the buyer, ensuring minimal friction and maximum opportunities for success.