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Why a marketplace strategy

Ready to take your business to the next level? 
With a marketplace model, you can expand your product range effortlessly, without the headaches of managing inventory. It’s time to explore the possibilities and propel your business forward with the marketplace advantage.

BENEFITS OF MARKETPLACER

Benefits of a marketplace strategy

With a marketplace model, you can expand your offerings, attract new customers, and increase revenue potential. A marketplace strategy is ideal for e-commerce businesses seeking to remain competitive and drive growth.

Maximize revenue

Explore strategies to maximize revenue streams by expanding your product range strategically and profitably.

Diversify product range

Discover how range extension can help diversify your product/service offerings and attract a broader audience.

Increase AOV

Start selling new product categories in response to changing consumer trends – without ever having to invest in or hold product inventory.

Customer Experience

Learn how range extension can contribute to an enhanced customer experience, fostering loyalty and satisfaction.

Lower operational costs

Carry less financial risk by introducing a zero inventory model with no inventory or warehousing and logistics investmen

Quicker ROI

With reduced risk, you can get a quick return on investment while supporting enterprise scale, giving you the resources and support you need to succeed.

Debunking marketplace myths #1:​

Dropship vs. 3rd party marketplace: Don’t settle, you can have both!​

Dropship and marketplace models share more in common than you might think, and it’s not one over the other, you can have both. Let’s set the record straight: a marketplace strategy isn’t just about dropshipping, nor is it a replacement. We believe in empowering you with a curated and scalable solution that’s right for you.

Debunking marketplace myths
MARKETPLACER

Debunking marketplace myths #2:​

Marketplaces will take too long too implement​

You can implement a marketplace strategy within weeks!

Our open partner ecosystem and integration capabilities provide smooth implementation options for your marketplace journey. 
By connecting into your existing solutions and systems, we want to take away the hassle by making sure we are the right solution for your unique needs and goals. 

Debunking marketplace myths #3:​

A marketplace strategy requires completely new systems and solutions​

Don’t start from scratch!
Our open partner ecosystem and integration capabilities provide smooth implementation options for your marketplace journey. 
By connecting into your existing solutions and systems, we want to take away the hassle by making sure we are the right solution for your unique needs and goals.

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Why Marketplacer’s collaborative commerce management platform?

Maximize revenue and minimize risk with one centralized solution to source, onboard and manage third-party products. Marketplacer is the preferred choice for leading enterprises worldwide, thanks to its secure and scalable technology. Empowering profitable digital growth across all aspects of commerce, from platform models to personalization and payments. With Marketplacer, you can confidently expand your business operations, knowing you have a reliable and robust platform that supports your needs.

How to win with a marketplace strategy​

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Dropship

Create a customer-centric endless aisle by offering a broad assortment of products that never run out of stock.

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Range extension

Become a customer-centric shopping destination by offering new products and ranges, without the risk and cost of managing inventory.

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Composable Commerce

Composable catalog

Boost your eCommerce Business with a composable approach To your catalog and Inventory

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How To Build A Composable Catalog

Category testing

Quickly introduce and test new product categories without the traditional cost, time and planning burdens.

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Customer spotlight: Inspiring marketplace success stories​

The Dom

In the vast landscape of online marketplaces, The DOM, a thriving e-commerce retailer, embarked

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Woolworths

Everyday Market from Woolworths is meeting Australia’s insatiable appetite for online shopping with the

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Myer

Myer

In 2017, Myer partnered with Marketplacer to create a curated lifestyle destination: the Myer

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