In the highly competitive airline industry, loyalty programs have long been instrumental
Benefits of a loyalty store
Consumers demand more value and convenience in return for their loyalty. A marketplace model offers a holistic opportunity to strengthen every stage of the customer lifecycle, and to take loyalty to the next level:
- Increase lifetime value and share of wallet by offering more choice and opportunities for loyal customers to transact more frequently
- Drive awareness and attract new customers with a products and collaborations that extend beyond your traditional reach and brand value proposition
- Supercharge rewards activity where your loyalty program becomes a destination for both earn and burn use cases, with the flexibility to redeem with points, cash, or points + cash in a marketplace environment
- Easily monetise customer data and insights with personalized product recommendations based on segment, individual preferences, or purchase history
Take loyalty rewards to a new level by engaging customers and sellers in loyalty programs. Not only will you increase satisfaction and build long-term relationships, but you will also generate richer customer data to inform future sales and marketing strategies.
Marketplacer provides customizable tools for transforming your existing loyalty programs.