Dropshipping is a business model where entrepreneurs act as intermediaries between customers and suppliers. In this setup, the online retailer doesn't maintain inventory or handle product fulfillment. Instead, when a customer places an order, the retailer purchases the item from a supplier who directly ships it to the customer.

Accelerate revenue growth and unlock your potential with Marketplacer's Accelerator Program. Leverage our proven strategies, expertise, and rapid implementation to secure your organization's future success. Innovate without risk, expand without boundaries, and dominate your brand category. Join Marketplacer today and propel your business to new heights.

In the highly competitive airline industry, loyalty programs have long been instrumental in attracting and retaining customers. However, with evolving consumer expectations, airlines are finding that offering points for flights and upgrades alone may no longer be sufficient to truly inspire loyalty. This is where Marketplacer comes into play.

NOVEMBER 2022 – Marketplacer, a global technology platform that enables brands, retailers, suppliers, communities and innovators to easily build and grow successful online marketplaces at scale, today announced it has been selected by powerhouse Australian pharmacy retailer, Chemist Warehouse to drive the company’s new online marketplace.

The festive season is fast upon us and, up and down the country, retailers of all stripes and sizes are devoutly hoping for a serious surge in sales. November and December have long been the biggest months of the year, courtesy of Black Friday, Cyber Monday and the traditional Christmas rush.

The Marketplacer SFCC Cartridge helps businesses implement a curated marketplace or range extension model that supports flexible business options for third-party party selling and complements existing commerce strategies. Curated marketplaces are forecasted to become a major driver of retail sales as retailers and businesses look to grow revenue

Sydney, 18 October 2022 - Marketplacer, a global technology platform that enables brands, retailers, suppliers, communities and innovators to easily build and grow successful online marketplaces at scale, today announced it has signed an alliance partner agreement with Sydney-based Omnivore, a provider of digital enablement solutions which connects retail sellers to retail marketplaces.

We believe Gartner® is at the forefront of understanding and explaining the importance and opportunity presented with enterprise marketplace applications. As defined by the report:

In this article we share one of the approaches we’ve taken to benchmarking GraphQL API response times at Marketplacer.

Marketplacer, a global technology platform that enables brands, retailers, suppliers, communities and innovators to easily build and grow successful online marketplaces at scale, today announced it has signed a partner agreement with Yotpo, an eCommerce Marketing Platform that offers the most advanced solutions for customer reviews, visual marketing, loyalty, referrals, and SMS marketing.

Marketplacer, a global technology platform that enables brands, retailers, suppliers, communities and innovators to easily build and grow successful online marketplaces at scale, today announced a partner agreement with Intelligent Reach, the provider of a best-in-class product marketing platform which enables customers to manage cross-channel product marketing and seamlessly manage stock

Would increasing turnover by 30 to 50 per cent transform your retail organisation for the better? For most business leaders, this is a rhetorical question. 

We’re back in a war for talent and this time around it is more demanding; a competition with companies in our state, country and globally, to secure staff and skillsets. 

Hard to believe NRF 2022 already wrapped weeks ago and there was no shortage of industry takeaways on what’s next for retail and e-commerce. Below we’ve highlighted a few categories that caught a lot of attention - and continue to drive discussion as we head into Spring.

Heard about online marketplaces and wondered whether the hype is commensurate with the reality? The buzz surrounding the sector has been hard to miss these last few years and it’s easy to see why.

Optimising your logistics and fulfilment can help your retail business get orders out to customers faster this festive season, writes Tom Buttigieg, Alliance Manager, Marketplacer and Shippit Co-founder, Rob Hango-Zada.

With around half of all global eCommerce sales occurring on marketplaces, it’s little wonder the model has become a key strategy for driving revenue.

We put the Amazon model under the microscope as we compare it to the profitable new marketplace model rising up to better meet the expectations of all parties - operators, sellers and consumers.