Key technologies implemented
Web Force 5 utilised BigCommerce’s Stencil front-end framework to implement Page Builder widgets, enabling The DOM to easily customise and configure key content items on its website.
SearchSpring, a powerful search solution, was integrated to enhance The DOM’s search functionality and provide contextual filtering options, improving the overall user experience.
The DOM by leveraging Klaviyo’s email marketing capabilities, enable personalised and targeted communication with customers, fostering engagement and loyalty.
Web Force 5 implemented enhanced data-driven by product metafields on The DOM’s PDPs, providing customers with additional information such as size charts, features, shipping info, and returns policy.
The cart experience was customised to group products by brand, simplifying the purchasing process for customers, as well as displayed shipping costs, discounts, and tax information per brand, ensuring transparency and accuracy in cost calculations.