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Fish Brain

An online marketplace platform that helps you grow your business

The Marketplacer platform technology is designed to augment and enhance your commerce architecture while putting valuable tools into the hands of operators, sellers and shoppers.

The Marketplacer platform technology supports operators to seamlessly manage their digital commerce strategy while delivering the experience sellers want and shoppers expect.




Leverage our curation tools along with a smart data and insights module to offer a broader assortment of products and services, giving your customers an endless range and improved experience.

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Effortlessly sell more

Effortlessly sell more

Easily add to your site every single product your current suppliers have alongside your own products, creating your own virtual marketplace, and giving you a share of all the extra revenue generated.

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Scale without stress

Scale without stress

More product choice equals more sales. But holding more inventory equals a high upfront cost and effort. Marketplacer helps you scale beyond physical stores and inventory holdings without wasting time and resources.

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Scale without stress

Unified, modern selling

Quickly deploy a unified solution that is endlessly scalable, easily integrated with drop shipping from anywhere (including easy fulfilment and returns), and no limitations on warehousing or range. less.

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Why Marketplacer?

At Marketplacer, we are committed to providing the best experience for our users through our marketplace platform. Our online marketplace platform has evolved to meet our clients’ demands and adapt to the ever-changing landscape of the global marketplace. 

Our platform can help you build a marketplace from the ground up or help you expand your existing eCommerce solution to Marketplacer. You’ll have access to a range of tools and features such as bi-directional sync of products, inventory, orders, and order status to support you in expanding your catalogue, selling more products, and attracting new customers and sellers.

Global marketplace Leaders

We are proud of the fact that we are a global leader in marketplace software development. We have years of experience navigating, iterating and evolving with the modern marketplace. Build your dream marketplace on the back of our Tier-1 versatile online marketplace platform.

Flexible and Versatile Platform

Our solution allows you to sell products or services, or a combination of the two (depending on requirements). You can easily design your perfect solution with our marketplace software based on both your business and customers’ needs.

Leverage our experience

There’s no need to reinvent the wheel when it comes to your marketplace. We exist so you can leverage our 10+ years in the business of online marketplace platform development. Grow your marketplace from the ground up or scale your existing ecommerce platform beyond your wildest dream. We make it possible.

Stronger together

Whether you’re an established enterprise retailer, a consolidated brand or a tribe, we have a proven track record of helping businesses grow. We do this by prioritising the buyer user experience on our versatile online marketplace software platform.

Launch and grow

We’ve got the right solution to fit your needs wherever you are in your journey. Whether you’re an established enterprise retailer, a social club or have a subscription program, we have a proven track record of growing business success. We have demonstrably increased leads and revenue generation through the buyer user experience on our online marketplace software platform.

Frequently asked Questions

What is an online marketplace platform?

An online marketplace platform is an independent digital platform that operates online, allowing sellers and buyers to connect and transact directly. Uniting multiple sellers under one platform connects them not only with each other, not just to your brand, but to customers who can access your marketplace as a one-stop-destination for their needs. 

The platform is developed with marketplace software and technology that allows sellers to create digital shopfronts and list their product and/or service, and where buyers can browse their digital aisles. Offering seamless integration and end-to-end user experience, Marketplacer’s online marketplace platform offers your business the opportunity to level up your marketplace and scale with ease. 

What does it take to build a good online marketplace platform? How do I choose the right marketplace software?

There are a few ingredients to success for an online marketplace platform.


What is your marketplace? Why does it need to exist? How does it value sellers and customers? What is your vision? How are you going to execute? How will you overcome roadblocks? You can be an ordinary online marketplace platform, or you can be extraordinary. Decide what your marketplace is, who it’s for and remember your ‘why’.


While an online marketplace platform might offer you the chance to scale and grow your business and make a tidy profit, the price of this is trust and integrity with both your selling and buying communities. Mean what you say and say what you mean. While it might not seem that hard, sometimes this can get lost in translation, so never assume.


Community and connection
Not just among your sellers but among your customers, too. You can do this with things like membership benefits, subscription offers, unique content and exclusive deals. Your customer wants to belong, and by creating opportunities for people to belong to your marketplace and backing that up with added value, you’ll have more return customers who become advocates. On the seller side, if they know you have their back and best interests in mind, you’ll inspire loyalty which is invaluable for the longevity of your online marketplace.


Communication is everything
Timely, effective and personable communication will help you cut through the noise of online marketplaces. The process includes detailed order tracking and communications when something goes wrong, because, let’s face it, mistakes do happen. Ensure everyone involved feels heard and valued and then aim to arrive at an effective solution for all. Communication also goes both ways, so always be open to receiving feedback. By listening to what your sellers and customers are saying, you can innovate and adapt, ensuring you’re staying relevant to your communities and staying in the game for the long haul.


Constant Innovation
At Marketplacer, we are constantly innovating our online marketplace platform, offering, responding, adapting and forecasting to deliver the best software and technology alongside the most seamless user experiences that we can. We do this by paying attention to what’s going on both at Marketplacer and globally in online marketplaces. What can we learn? What can we explore? How can we make what we do even better than it already is? What does our data tell us is happening? What does our data forecast?

Online marketplaces have been gathering momentum for years, but we’re just on the cusp of what’s to come. There’s no better time to earmark your place in the future of online marketplaces than by joining Marketplacer and building your dream online marketplace platform.