Extend the Range of Your eCommerce Marketplace with Marketplacer, a Leader According to Forrester
Launch your eCommerce marketplace with Marketplacer – one of the industry leaders in marketplace solutions according to Forrester. With over ten years of experience iterating, evolving, and adapting to digital marketplace environments, we’ve helped accelerate the growth of many businesses, and we can do the same for you. With consumer behaviours driving online sales to all-time highs, it’s imperative to utilise the marketplace model to diversify, not only how you sell but also the products you offer. At Marketplacer, we can help you with a software solution that allows you to offer an expanded selection at competitive prices so your marketplace becomes the ultimate shopping destination. Let us be your partner in your eCommerce marketplace journey.
WHO IS USING MARKETPLACER
Our eCommerce marketplace technology that creates endless aisles
Our eCommerce connector allows existing eCommerce sites to transform themselves into a marketplace without the need to re-platform. If you’ve already invested in a leading commerce platform, such as Salesforce Connected Cloud, Shopify Plus, or Adobe Commerce, our pre-built connectors can plug into your existing eCommerce engine, allowing you to keep the current interface while supercharging your marketplace with the powerful smarts of our core technology.
Expanding your catalogue, selling more products, and attracting new customers are all made possible without disrupting your current customers’ experiences.
WHY A MARKETPLACE STRATEGY
ENHANCED CUSTOMER EXPERIENCE
Leverage our curation tools along with a smart data and insights module to offer a broader assortment of products and services, giving your customers an endless range and improved experience.
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Effortlessly sell more
Easily add to your site every single product your current suppliers have alongside your own products, creating your own virtual marketplace, and giving you a share of all the extra revenue generated.
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Scale without stress
More product choice equals more sales. But holding more inventory equals a high upfront cost and effort. Marketplacer helps you scale beyond physical stores and inventory holdings without wasting time and resources.
Unified, modern selling
Quickly deploy a unified solution that is endlessly scalable, easily integrated with drop shipping from anywhere (including easy fulfilment and returns), and no limitations on warehousing or range. less.
Learn MoreChoose to work with Marketplacer
As a leading eCommerce marketplace platform according to Forrester, Marketplacer delivers a world-class marketplace solution. We are a marketplace software provider who is deeply committed to the success of our clients’ marketplaces because we launched as one ourselves.Â
Our company understands that the landscape of global marketplaces will continue to shift, and we plan to adapt to meet the changing demands. We are voracious innovators aiming to simplify growth for marketplace operators and sellers. We do this by focusing on the key aspects of every marketplace – from streamlining the complexity of onboarding multiple sellers to syncing inventory while maintaining a unified commerce experience for buyers.
Experienced leadership
Independently evaluated by Forrester, we were recognised as a New Wave™ Leader in marketplace software development – the fruit of over a decade of commitment, iteration, exploration, and implementation with not just our technology, but our strategies. We want to help create a thriving eCommerce marketplace on a successful platform.
Flexibility and agility
We are committed to adapting responsively, proactively, and flexibly to support innovation and development as the digital landscape and the needs of our clients continue to change, and we strive to implement this across all our solutions and strategies.
Expertise and skill
Make use of our expertise and experience to benefit from our skills and knowledge. Let us help you build the foundations you need right now. Our team has experience building great digital marketplaces.
Community-driven
We know that communities work effectively when they collaborate; that’s why we offer a versatile, dynamic, and powerful marketplace platform powered by our community of leading technology partners to support the creation of your own marketplaces.
Grow and scale
Our solutions can help you get started, grow, scale, or transition – whether you’re an established enterprise or a brand retailer or have a dedicated community commerce tribe. Wherever you are in your journey, our team and platform are here to support you. Our mission is to support businesses once they’re ready to scale.
Frequently asked Questions
What is an eCommerce marketplace?
An eCommerce marketplace is a multi-vendor destination under your brand that offers your customers a one-stop shop for their needs – whether those are products, services, or a combination. With this enterprise model, eCommerce marketplaces are able to acquire economies of scale more quickly, allowing rapid expansion of categories.
What are the benefits of eCommerce marketplaces?
To generate new revenue streams and engage ecosystem partners, operators are actively integrating our Marketplacer technology into their eCommerce marketplace for these benefits:
Fast seller onboarding
Marketplacer has been designed to make onboarding new sellers and importing their products fast. In addition to our seller onboarding process, our tools at Marketplacer empower sellers to self-manage their presence on their site by making it easy for them to list products, prices, as well as shipping to customers.Â
Enhanced shopping experience
Become a shopping destination by providing customers with a wider, richer product assortment to choose from. Besides increasing order sizes, the expanded product selection decreases the likelihood that products will be out of stock. You can use these features to position your marketplace as a go-to destination for shoppers.
Reduced inventory costs
Whether you curate and sell third-party brands or you sell your own products, you are responsible for the costs associated with purchasing material and products, storing, shipping, and servicing the products. Marketplaces are able to reduce these costs by creating a system where sellers participate in inventory management.
How to build an eCommerce marketplace?
Know your purpose.
Knowing your purpose and being clear about your marketplace vision will help build strong foundations as you start to develop your marketplace platform. Will you be an online service marketplace platform, a product marketplace, or a combination of the two?
Evaluate a lucrative business model.Â
Monetisation options need to be considered when designing the marketplace business model. Revenue generation for online marketplaces is largely derived from commission and membership fees. As the marketplace grows in scale and traffic increases, the operator can make advertising available to sellers, who can pay for various placements inside the marketplace to direct traffic to their stores.
Map the experience.
With the introduction of multiple sellers, new categories, and new product types, the path to creating unified commerce is opening up a wealth of opportunities, but it can also add a layer of complexity for both sellers and buyers. It’s important to map out the experience throughout your marketplace – from how you onboard sellers and how shoppers buy from your marketplace – to minimise barriers causing friction in their shopping journey.Â
Scale with Marketplacer Today
At Marketplacer, we take the guesswork out of building marketplaces through our tried-and-tested methodologies for success. Thanks to over a decade of experience, we’ll help you leapfrog the steep learning curve of running marketplace sites to generate more profit and drive true commercial value.
We’ll guide you through every step of the discovery process. Schedule a demo with us today.