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APAC Industry Forecast: Third-Party Marketplaces In Review & What To Expect In 2022

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About This Event

As more and more business shifts online, organisations are looking for ways to capture more customers, maintain growth, and scale, all without bearing additional costs and complexity. Third-party marketplaces provide a compelling solution and are set to explode in popularity in 2022 as technology developments and market forces align.

Chris Skelton, Chief Revenue Officer @ Marketplacer – will lead a discussion between Andy Kelk (CTO @ Marketplacer) and Joe Cicman (Senior Analyst, Forrester) as they explore:

  • The underlying technology developments that have changed the third-party marketplace landscape, paving the way for broad global adoption
  • The expected market shifts and industries-to-watch in 2022 and beyond.
  • What you need to consider before you add third-party marketplace capabilities to your existing ecommerce stack.


Case Study Profile: You’ll also hear from Justin Hillberg, Managing Director of outdoor lifestyle brand SurfStitch as he walks through how they integrated a third-party marketplace into their ecommerce business in just 40 days, and grew their new vendors by 300% in just 3 months.

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Marketplacer is the leading online marketplace platform technology used by businesses and entrepreneurs to create successful online marketplaces. Discover how Marketplacer can achieve your platform’s success now!

Hosted by


Justin Hillberg

Managing Director @ SurfStitch

Justin is passionate about delivering influential leadership & driving positive cultural change through collaborative strategy development. He leads a fast paced, high energy online business that has achieved several milestones resulting in a significant turnaround to profitability.



Andy Kelk

CTO @ Marketplacer

A developer by trade and with a background in eCommerce, software engineering and consulting, Andy Kelk is the Chief Technology Officer (CTO) at Marketplacer, world-leading Platform as a Service (PaaS) company that creates successful and scalable online marketplaces.



Chris Skelton

Chris Skelton

Chief Revenue Officer @ Marketplacer

With over 20 years’ experience in multinational organisations across both the EMEA and APAC regions, Chris has an exciting role leading a passionate team at Marketplacer, where the mission is to develop and build the most scalable online solutions to enable commerce in the world.



Joe Cicman

Senior Analyst @ Forrester

Joe helps eBusiness professionals assess & optimize B2B & B2B2C eCommerce technologies & strategies. Part of the digital transformation team, Joe provides a proven practitioner’s lens for organizations to understand how to deploy the economics of digital commerce that unleash best-in-class outcomes.